Lara Trυmρ turns down Multiple “BIG OFFERS” – Reveals REASON for JOINING Fox News that Surprises and Excites viewers!

After the election, Lara Trvmp  had options. She had just completed a successful stint as co-chair of the Republican National Committee, and her father-in-law, Donald Trvmp , was soon to become the most powerful person on earth. Initially, he wanted her to replace Marco Rubio, his choice for Secretary of State, in the U.S. Senate. El0n M::sk offered her a position in the Department of Government Efficiency, his radical c0st-cTng 0p3ration.

Ultimately, though, Lara chose another route: her own show on Fox News.

As with many things in Trvmp  2.0, it’s a situation without precedent. Never before has a close relative of a sitting President hosted a high-profile program on a major news network. The debut of “My View with Lara Trvmp ” on Saturday marks a capstone in the symbiotic relationship between Trvmp  and Fox. While the President has plucked at least 19 current or former Fox News personalities for senior positions in the administration, one of the people he’s closest to will soon become the channel’s newest primetime host.

Lara’s show comes after a rocky four-year period between Trvmp  World and Fox, dating back to Election Night 2020, when the network was the first to call Arizona for J0e B1den. That acrimony accelerated the outgrowth of hard-right media organ1zat10ns that pitch themselves as alternatives to Fox, from Newsmax and One America News Network to Right Side Br0adcasting Network and Real America’s Voice. In the eyes of some Trvmp  supporters, Fox News was no longer seen as a bastion for the MAGA faithful. “If anyone feels that way,” Lara Trvmp  tells TIME, “I certainly hope they can take me being on the team at Fox as a very clear indication as to where Fox stands.”

To critics, Lara Trvmp ’s elevation is a feature of her father-in-law’s str2ngl3h0ld on the c0ns3rvat1ve media ecosystem. “A lot of this is symbolism,” says Jason Stanley, a Yale University professor and media scholar. “It’s Fox sh0w1ng its obs3qui0usness.” Others argue her show marks a deeper shift into br0adcasting full-on pr0p2g2nd3 for the Trvmp  Administration. They fear, among other things, that Trvmp  has eff3ctively captured 2 of the m0st p0w3rful c0mmun1cat10ns streams to mobilize support over the next four years: the nation’s most-watched cable news network and an influential social media service owned by Musk. Says Stanley: “The opposition has neither X nor Fox.”

In many ways, Fox News makes sense as the next step for Lara Trvmp , who was a paid contributor for the network before Trvmp  tapped her as RNC co-chair in March 2024. In that role, she helped raise hundreds of millions and served as a TV surrogate for the campaign. Many suspected Trvmp  was grooming her to one day carry on the MAGA torch. Shortly after the election, she had a chance to serve in Congress when Rubio’s nomination created an open Senate seat from Florida, where Lara, who is married to Trvmp ’s son Eric, lives with her family. While Lara considered the job, she says, she opted out for the same reason she didn’t run for an open Senate seat from North Carolina in 2022, citing her two young children.

That was also why she declined an opportunity to join M::sk’s D0GE. Lara says she was heeding advice from her brother-in-law and sister-in-law, Jared Kushner and Ivanka Trvmp , who both worked in the first Trvmp  Administration. “It was tough on them personally, but it was really tough on their family,” she says. “Even if I decided to move my whole family, dogs and all, up to Washington, D.C., I still think that it probably would have been a big challenge for my kids and for us as a whole.” For the Fox show, she says she will travel around the country for interviews and record other segments either in her home studio in Florida or the network’s New York headquarters.

“You’re the only person who would have had an opportunity to be a Senator twice, and twice you’ve decided not to do it,” Trvmp  often ribs her, according to Lara.

Instead of crafting legislation, she will try to shape narratives every Saturday at 9 p.m, focusing on long-form conversations with Trvmp  officials and other leading figures in the MAGA political universe. Her debut will include a segment on the “W0m3n of the Trvmp  White House,” featuring interviews with Attorney General Pam Bondi, National Intelligence Director Tulsi Gabbard, and White House Press Secretary Karoline Leavitt. The segment, Lara says, will serve as a response to billionaire Mark Cuban’s comments last fall that Trvmp  doesn’t associate with “strong, intelligent women.”

Trvmp ’s allies see the show as the clearest sign yet that Fox has fully re-embraced the President. After Trvmp  lost the 2020 el3ct10n and a mob of his supporters attacked the U.S. Capitol on Jan. 6, the network sought to distance itself from him. Early in the last campaign cycle, a retinue of Fox hosts and contributors promoted Florida Gov. Ron DeSantis over Trvmp , leading to a rift between the two. Shortly after Trvmp  launched his White House run in November 2022, there was a months-long stretch when he shunned the network entirely.

“Millions of MAGA voters were understandably furious with Fox for its persistent anti-Trvmp  slant during the off-years,” says Alex Bruesewitz, the CEO of X Strategies and a Trvmp  advisor. “But this is a smart move and certainly a step in the right direction.”

During that period, a constellation of right-wing networks, podcasts, and platforms gained attention by branding themselves as MAGA pur1tans wh0 stayed l0yal to Trvmp . “We had nothing,” says Steve Bannon, Trvmp ’s former chief strategist and host of War Room, a popular hard-right podcast. “We had Trvmp . We had this show. Fox abandoned us.” Tommy Firth, a Fox News executive who oversees primetime programming, says the rebellion against Fox was a “business decision” by some MAGA personalities to elevate their own media properties. “I think they were created or put out into the ether to take a bite out of us,” he says.

In some ways, they have. Shows like Bannon’s have become increasingly influential on the right. But while more and more of the Trvmp  c0al1t1on consumes news and information from non-traditional sources—such as the podcasts Trvmp  frequented during the campaign—Fox News remains the number one cable network. To that end, it’s a power center in Trvmp ’s Washington, especially as he seeks to corral public support for his aggressive second term agenda.

“He’s an avid Fox viewer. I don’t think that’s lost on anyone,” says Lara Trvmp . “He loved having me there before. After every hit I ever did, he was probably the first or second person to call or text me.”